It’s vital your mailer engages quickly with a professional look and standout messaging. The following postcard design tips will help you create mailers that grab the attention of your audience and improve your marketing return on investment.
Designing a direct mailer presents a different challenge than creating an email or a social media post. It’s a single printed piece that must tell enough of a story to drive the audience to take an action, like make a phone call or visit a website or brick-and-mortar store.