Direct Mail Design: Making the Most of Visual Hierarchy Principles

Posted by Mark Gaskill on Jul 31, 2023 8:30:00 AM

Understanding the principles of direct mail design is key in connecting with consumers. 

Research at 3M Corporation found that people process visuals 60,000 times faster than text. Studies show that people remember 80 percent of what they see, compared with only 20 percent of what they read and 10 percent of what they hear. 
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Topics: Direct Mail Designs, Direct Mail Marketing, Principles of Design, Design Visual Hierarchy

5 Postcard Design Tips to Help You Create Effective Direct Mail

Posted by Stephanie Polkowski on Jun 20, 2023 8:30:00 AM

It’s vital your mailer engages quickly with a professional look and standout messaging. The following postcard design tips will help you create mailers that grab the attention of your audience and improve your marketing return on investment.

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Topics: Direct Mail, Marketing Postcards, Postcard Designs, Direct Mail Designs, Postcard Design Tips, Postcard Creator